BUSINESS DEVELOPMENT

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MARKETING

&

BUSINESS DEVELOPMENT 

 
 

How Resort 2 can work for you as the Product/Partner:

If you are interested in your product or service joining the Resort 2 – Collection, Click on the Business development link below for more information on how Resort 2 - can assist.

Resort 2 - Business Development

  • Business Development
    • Sales Collateral
    • Product Development
    • Website Development
    • Business and Concept Development
    • Brand Development
    • Team Building
    • Operations and Systems
  • Creative Marketing
    • New, unique and cost effective marketing
    • Ability to think outside the square
    • Discuss the current marketing activities and develop a new marketing plan and approach by enhancing some of the existing activities and introducing new ideas to create business growth
  • Leisure Marketing
    • Work with key Inbound Tour Operators, Wholesalers, Retail, Airline and Online companies
    • Relationship Marketing
    • Assistance with rate negotiations and completion of rate contracts
    • Product presentations and branding
    • Marketing campaign/promotions
    • Regular retail and wholesale agency sales calls and communication
    • Any general marketing opportunities that will increase awareness and business growth
    • Educationals
  • In Market Activities
    • We currently travel too the following markets
      • Australia
      • New Zealand
      • Singapore
      • Malaysia
      • New Caledonia
    • Markets we are currently developing business relationship and opportunities include
      • United Kingdom
      • Middle East
      • China
      • India
      • North America (United States and Canada)
  • Tourism Bodies
    •  We work with the RTO, STO and NTO tourism bodies
  • Airlines
    • Work with the airlines that fly into that region/country
  • Trade database/ E-newsletters
    • Distributed product information and updates to Inbound, Wholesale and retail levels.
    • Tourism bodies
    • Corporate
  • Direct consumer marketing
    • Explore new direct marketing strategies through marketing and cost effective advertising to grow the database
    • Closed user group marketing
  • Media
    • To create a positive awareness of this truly unique resort by developing a network of travel writers, sourcing key luxury and professional publications and creative PR opportunities to attract interest and in product/service by stimulating interest and a desire to travel.
    • Develop a program in-conjunction with airline partners and Tourism Authority of Thailand to bring key travel writers and PR people to experience the resort and write key stories.
  • Business Tourism (M.I.C.E)
    • Target the corporate market to create opportunities for “Meetings and Incentive business” to stay @ product/service. Working with the management team to develop packages to showcase the resort as an ideal place for Corporate retreats and incentive travel;
    • Professional Conference Organisers (PCO’s)
    • Event Organisers
    • Corporate Companies
    • Conference and Incentive trade publications (PR angle)
  • Joint in market sales activities
    • Should a member of the product/service wish to participate in joint sales activities/presentations we certainly welcome this.
  • Marketing Opportunities within the Resort 2 network
    • Resort 2 - Website
  • Overall Marketing activities
    • Identify and develop new business opportunities
    • Industry knowledge and contacts
    • Develop special interest and unique packages to simulate the business into the resort

R2 - Australian Collection

 * Gold Coast
 * Sunshine Coast
 * Port Douglas
 * Darwin
 * Sydney
 * Melbourne
 * Phillip Island (VIC)
 

R2 - International Collection

 * Thailand
 * Singapore
 * Cambodia
 

 

 

 

 

 

 









 
 
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